How An SEO Specialist Can Improve Your Backlinking Strategy

Backlinking should always be a part of any search engine optimization (SEO) strategy. This is the practice of getting trustworthy websites to link back to your website, thereby telling search engines that your website is worth ranking well.

The most important part of that sentence is “trustworthy websites”. If the sites linking to your website don’t have a high authority, you can actually do damage to your ranking. This is why it’s so critical that you get the help of an expert in SEO and backlinking. They’ll ensure that your efforts reap the rewards.

There are actually a number of benefits to going with a backlinking specialist, including:

1. Established Connections With Good Authority Websites

2. Articles And Content Written For You

Backlinking isn’t just about getting links onto websites. You often need to write articles or blog posts to live on those high authority websites so that your backlinks make sense where they’re placed. This can mean a lot of extra writing each month to get your articles ready for posting on the various websites.

Many SEO experts will offer the added service of writing these guests blog posts or articles for you. With an expert SEO copywriter at your disposal, those backlinks and articles are going to give you even more bang for your buck.

3. Up To Date Knowledge Of Current Trends

Something that can be quite frustrating about SEO is that the goal posts keep shifting – meaning Google and other search engines have algorithms for crawling and ranking websites, and those algorithms are constantly being tweaked and updated.When you hire an SEO expert, you can assume that this specialist is always working to stay up to date with the latest trends in search and the new advancements in the algorithms.

4. Properly Aligned Long-Term Goals

Backlinking, like all organic SEO, is a long game. You won’t see major improvements in rankings overnight when you start with a backlinking strategy. It will take time for search engine crawlers to take note of the backlinks and follow them back to your websites, and only once you have enough backlinks will they start to boost your rankings.

When you work with an expert, you know that new backlinks will be consistently placed on high authority websites. You’ll also be able to see that range of backlinks grow as you and your specialist work together to achieve the long-term goals of your SEO.

Make Sure You Get Total Transparency With Your Specialist

When hiring an SEO specialist to work on your backlinking strategy, make sure that you do your homework and research their reputation. Bad backlinking can be extremely detrimental to your website’s rankings and you need to be confident that your specialist is building a good reputation for your brand and website. This means that there should be total transparency between you and them, and you should have sight of every backlink that is placed for your website.

Let’s Go Media has an excellent reputation for getting proven results. Our process is 100% transparent and we pride ourselves in growing brands that inspire trust. When you work with our SEO team, you’ll see a great difference to how your website ranks and grows over time – get in touch today: hello@letsgomedia.io or for easy instant Whatsapp Communication: +27 83 555 891

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