Category / SEO

An audit is quite an important step in the search engine optimization (SEO) process for an existing website. You need to be able to see what is working for the site and…

Search Engine Optimization (SEO) is a long-term endeavor that should keep on going throughout your brand’s lifespan. There is never a one-and-done solution, therefore, your relationship with your SEO agency needs to…

Backlinking should always be a part of any search engine optimization (SEO) strategy. This is the practice of getting trustworthy websites to link back to your website, thereby telling search engines that…

Constantly updating and improving your website’s content is crucial to your success as a business and a brand. In a nutshell, website content refers to anything on your site – the text,…

Artificial Intelligence (AI) is all about making our lives easier. The technology can automate processes and perform complicated analytical tasks far quicker than the human brain is capable of doing. How Does…

If we’ve said it once, we’ve said it a thousand times. Video content is king right now, and it’s showing no signs of slowing down. Videos are the best way to get…

Search engine optimization (SEO) is one of those things that so-called digital marketing experts like to proclaim is dead from time to time. But the truth is, they couldn’t be more wrong.…

Keyword density is a simple concept – it’s how many times the designated primary keyword and the secondary keywords appear on one page of your website. SEO experts often talk about keyword…

Search Engine Optimization (SEO) is an ever-changing field, with plenty of techniques coming and going. Some techniques that were used in the early days are now considered black hat and should never…