Can Artificial Intelligence Improve your SEO Content?

Artificial Intelligence (AI) is all about making our lives easier. The technology can automate processes and perform complicated analytical tasks far quicker than the human brain is capable of doing.

How Does This Help You With SEO?

There are several ways that AI has been used by analysts and marketers. One of the most common is through content creation.

SEO needs a high turnover of new content on a website. However, this content needs to serve a purpose. It should help you to include good keywords on your website and be useful for the reader.

AI can assist you with this by doing the following:

1. Help You Find New, Relevant Content Ideas

Some AI tools will assist by analyzing your website and the competitors that you input for content topics. The software will be able to look at trends for your industry, news sites and social media as well to see what people are talking about. It will then formulate topic suggestions and help you build a content plan.

2. Analyze What Content Is Working On Your Website

Another way AI can assist is by analyzing what you already have on your website and social media platforms. It will look at the content that is getting high engagement rates, what’s helping you to rank for certain keywords, and point out the content that isn’t doing so well.

With this information, you can start to tailor your new content around what is performing well. You can build on any momentum you’ve gained from a blog post or something you’ve put on social media. This is important for content marketing and for SEO.

Of course, you can do this yourself by looking through analytics for your website and your social media profiles. However, AI can do this work in a fraction of the time it would take a human to do it. The software can also continuously analyze your content and make suggestions.

3. Boost Your Output Of New Content

There are AI programs that actually write SEO content for websites. This software will look at the topic and the keyword, then analyze similar topics on blogs across the internet. From this information, the program will piece together an article using the correct keyword density, a good structure for web content and ensure that the copy isn’t duplicated anywhere else.

These AI-written articles aren’t normally perfect and will need input from a human editor to make them feel less automated. However, using this software to help you write your articles can increase how much content you put out. The software will do the bulk of the writing, saving you a lot of time and effort.

4. Improve Your Existing Content For SEO

If you’ve been using content marketing and writing lots of blog posts to boost your website’s SEO, chances are you have a lot of outdated content on your website. You probably also have a lot of content that isn’t doing its best to drive traffic to your website or convert visitors into customers.

You can put an AI program to work on your website to analyze all of the content that you’ve published. The software can flag places for improvement and sometimes even make the changes for you.

Don’t Miss Out On The Human Element

While AI can do a lot for your SEO, it can never replace the human element.

Remember, your website needs to be user friendly for the human visitor. This means that someone who understands your brand and your target audience always needs to be in control of your SEO. The AI can simply help you to do more and be better.

Need help? Get in touch: hello@letsgomedia.io or Whatsapp us on +27 83 9555 891

Do you want to know more?

This field is for validation purposes and should be left unchanged.
Open chat
1
Contact Us
Hello, how can we help you?